Custom AI Software

Your Choice of Outcome

Chalice’s AI software works for your Brand: you choose the outcome, the software finds the best machine learning models to deliver it.

Have preferred measurement and data partners? Chalice’s software integrates directly with them, putting their data to work in real-time.

Want to go cookieless? Sure thing! Our software’s decisioning is built on predicting the value of impressions, not users.

How it Works

Fully Configurable AI

The Chalice software cycle begins with advertisers setting the vision for their AI, and pointing it towards whatever measurement is meaningful.

Because the software is open-ended, the possibilities are limitless. Platform-independent models are deployed anywhere your brand serves ads.

AI Audiences

AI is the New Audience

Reach untapped consumers who hold unexpected value for your business, on any platform.

Mass Reach, Redefined

  • Break through platform limits to drive reach, performance, and scale

  • Every ad opportunity is priced appropriately for your business goals

  • Chalice’s secure LLMs reveal hidden connections to expand your reach with accuracy.

Chalice PMPs

Page-Level Bidding with Transparency

Real-time curation for quality, outcomes, or both.

Powered by the strongest available contextual and quality signals

  • LLMs read full page URL and page content to predict contextual value to your campaign

  • Each page is scored on the ads experience as well as the overall user experience

  • Pay the right price for every add opportunity based on its value to your business

Request a Demo

Ready to leave your competition behind?

Contact us to start owning your ad buying success.

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