AI That’s Yours
Chalice's software puts the power of AI in your hands. Build algorithms trained on your own data, to drive your brand's real-world outcomes.
Chalice believes advertising AI should be controlled by advertisers.
That means we're committed to 100% transparent, compliant, and auditable algorithms. Your data is never pooled or shared.
When we say 'AI That's Yours' -- we mean yours.
Your Own Media Flywheel
Custom Algorithms Built for Your Brand.
Chalice’s configurable software brings your data and analytics together and puts them to work in the real-time decisioning of your ad buys.
Your Choice of Outcomes
Select whatever outcomes matter to your business. Customer value, brand lift, unique reach… you name it, the software can build it.
Your Data and Measurement
You selected the data and measurement partners best for your Brand. Maximize value by elevating them in your ad-buying decisions.
Your Data Science
Your data science team can be hands-on with Chalice. If you prefer, Chalice data scientists will operate the tech. The data remains yours.
Your Productivity Gains
Your team will be more productive, with higher job satisfaction. Machine learning automates the grunt work and helps you do more with less.
Your Buying Platform
You don’t need another DSP. So we didn’t build one. We built the most powerful technology to control your DSP automatically.
Your Competitive Advantage
When everyone uses the same technology, no one wins. Break ahead of the pack with powerful machine-learning models built just for your goals.
AI is the New Audience
Why buy static audiences that categorize consumers as “in” or “out,” when you could dynamically reach everyone, and pay the right price for each ad opportunity according to its value for your business?
Chalice’s software delivers a refreshed and refined approach to reaching your target.
And guess what? Cookies are optional.
Two Paths to Custom AI:
Self-Serve for Data Scientists
You’ve already invested in data science and would benefit from a 5X accelerator
Plug & Play for Ad Buys
You know your guardrails and goals and would like to learn alongside custom AI as it optimizes your bids
2022 AdExchanger Award Winner
2022 AdExchanger Award Winner
2022 AdExchanger Award Winner
2022 AdExchanger Award Winner
Request a Demo.
Ready to see what custom AI can do for your Brand?
Chalice can provide a complimentary simulation of the impact custom algorithms would have on your ad campaigns.
We will send you information about Chalice's products and services by email. You can opt-out of receiving marketing communications at any time, and a link to unsubscribe will be included in each email. You can read our privacy policy to learn more about how we use your data.